- Supplying a completely new design for an existing, substantial Actinic store
- Moving a large set of information pages into a new WordPress-based site
- Incorporating the WordPress and Actinic sites together with common navigation across both parts of the site
- Moving the site to a new server and a new domain name, whilst not losing search engine rankings
The new site is a result of the effort and ideas from both Random River and Keith and Lauren Milsom at Anything Left Handed, who were very active in the process. The new site is much simpler, much more search engine friendly and much easier to maintain – which will give Keith and Lauren more time in the future to focus on their product range and online marketing strategies.