Drinks Direct is an online-only mail order business who required an updated design for their busy site.
With their existing design they had excellent search engine optimisation already in place, but their design looked rather outdated. So the challenge for Random River with this design was to provide an updated look and feel without having a negative impact on search engine positioning. Drinks Direct also wanted an attractive home page where they could control the promotions easily via SellerDeck.
The result is a streamlined and functional site that built on the technical successes of their initial site to create a friendly and easy-to-use shopping experience for their customers.