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Gift Inspiration

Gift InspirationGift Inspiration is a fantastic site, selling a range of wonderful gifts and hampers for any occassion.

The requirements for this job was to create a new site design without sacrificing the ease-of-use they had already, and without confusing their cohorts of loyal customers. To this end, we came up with a really simple understated CSS-based design where the products are the stars, rather than the design.

We also changed their Actinic store to have each product in its own single page. This is better from a usability point of view, but also means that their products can now appear in Google’s product search.